needs us to
and make choices that can lead to REAL change.
We are here to make it easier, faster and much more impactful.
The need for healthier and more suitable lifestyle is rising. Environmental and social awareness and activism are exploding driving demand for transparency and change.
Obtaining clear, relevant and unbiased information is extremely difficult for consumers.
Consumers are passionate about the products they buy and the brands they buy from. When they make a purchase, they look at what is healthier for themselves, for their communities, and more responsible for the planet.
Actaware guides people in defining their values to create personalized ratings on products and companies. These ratings help people to avoid hurtful products and allow them to support businesses aligned with their causes.
Create your profile and instantly define what truly matters to you from wide range of categories.
Explore and take action on over 50 topics across health, social matters, environment, corporate transparency...
Build your unique VALUE PROFILE and direct your actions based on your views and preferences.
Search products and companies to discover how they rank based on YOUR VALUES.
Get access to thorough information, scores and breakdowns to help you decide what to consume and support.
Get recommendations to support product and businesses that best align with your values.
Conscious Consumerism and demand for relevant, unbiased information have been on a surge in the most recent years. Existing applications attemting to address this demand are too niche and concentrated on single use case. They also do not offer the user personalization and values alignment features. Therefore, the results they produce are too general and appealing only to a narrow segment of the society.
Our global and diverse team believes that the key to being truly proactive lies in accurate information from trusted sources, readily accessible. Our extensive experience in data, tech, ESG, financial and consumer markets allows us to create the strongest app for taking a stand and making a difference.
Inventor and visionary of Actaware. Over 15 years of experience in building data analytics architectures and managing global teams at MSCI.
cycling, running, martial arts, dancing, water sports, podcasts and audiobooks
My daughters are telling me that I should be a chef and a baker
Successful entrepreneur, CEO of Perfect Data and POSM Factory. 17 years of business growth experience at: Heineken, Coca-Cola, Red Bull.
All kinds of cycling including Ultra endurance cycling even above 1000km nonstop; kayaking, swimming, running, Triathlon
International branding expert, owner of Sex Up Your Brand. Award winning, best selling author and TV host on marketing and branding.
kickboxing and krav maga, theatre, art, singing
The Israeli army wanted to pay me to be a dentist.
International finance specialist for 28 years. Worked 9 industries and across 25 different countries on 5 continents. Helped startups in raising over $100m. US patent holder and software inventor.
Likes to keep active doing endurance sports and CrossFit, playing piano, investing, poker and other competitive games
Seasoned Technology Leader with over 20 years of software development experience across the UK and Poland.
Walking, swimming, reading sci-fi and fantasy, listening to good music, travelling
I played the French horn in high school.
World Economic Forum Vice Curator, TED Speaker, Entrepreneur, Tech Investor, Pan Peru CEO, HITEC 100, Inclusion Expert & Bestselling Author
Playing Tennis. Traveling: visited 33 countries in 6 continents for speaking engagement and business conferences.
I am ambidextrous in Pickleball and pingpong.
I have songs on Spotify.
ESG and Sustainability expert. 20+ years of experience in Financial Investment Services and ESG and Climate business development.
music, literature, art, travel, socio-political global issues, economics, sports
I speak 5 languages.
Experienced full stack developer with Master’s degree in Applied Linguistics, speaks 5 languages.
Digital art & Sewing
I was an entrepreneur at 13 – I sold pies to people waiting in line on Poland/Ukraine border.
PhD Candidate in Political Science. Combines data science skills with broad social studies expertise.
weight lifting, miniatures painting, video games, reading, political sciences
I write poems and novels (straight into the drawer!)
Mechatronics, Automatics, Robotics and CS Engineer
jogging, hiking, working out, swimming, playing guitar, hiking, reading books, electronics
I like reading poems, especially Zbigniew Herbert’s Cogito collection.
Pursues a degree in Sociology at University of Warsaw. Broaden her knowledge in social research and data science.
Polish folk dance, playing the piano, horse riding, traveling, hiking
I love things from bygone era – I like to collect old photos, vintage cameras, ceramics and second-hand clothes.
COO of ActAware and Perfect Data. 24 years of international strategic and operational management in FMCG including Head of Sales at Coca-Cola Poland.
Mountain biking, listening to good music no matter who the creator is or what corner of the world it comes from
I like solitude and to be with my thoughts… but only from time to time.
Experienced in funding, developing and commercializing software startups. 18 years of managerial experience in sales, marketing, financial controlling and auditing at Coca-Cola Company.
Cycling and meditation
I meditated with Sadhguru :)
Master’s in Quantitative Methods in Economics and Information Systems. 10+ years of data analysis experience in marketing and e-commerce.
Kayaking, cycling, dancing, fitness
I can read astrological charts and I met Luc Besson.
Technologist with a degree in Anthropology and interest in broad Social Studies.
Skitouring, reading, cycling
I love cats and I am interested in them (I have a Maine Coon).
5 years of experience in building multiple technology and R&D Teams.
Climbing, mountaineering, cycling
Master’s in Cosmetology form Jagiellonian University. Combines her cosmetology and healthcare knowledge with data science.
Hiking, volleyball, swimming, travel, ink painting
When I was a little girl all my family called me “Olka Fasolka” and I didn’t like it very much, only in adulthood I started using it as a nickname.
Al and Data Science specialist with an engineering degree in Photonics. Responsible for Machine Learning and NLP.
Climbing, playing volleyball and hiking, photography, playing guitar, scouting
I get really emotional watching movies, especially musicals.
Cultural anthropologist with a degree in Asian Studies and a specialisation in Far Eastern Studies (Japanese culture, language and art).
Traveling, hiking, painting, learning languages (currently learning Spanish)
Speaking Japanese is my superpower.
Back-end Engineer with a degree in Automation & Robotics
Technology lawyer specializing in the European and American digital laws.
yoga, running, cycling, horseriding, singing, reading about Asian culture, hiking
While hitchhiking, I rode just about every mode of transportation – from an oil-carrying truck through a crumbling delivery van to a cutting-edge Tesla.
I also love Disney fairy tales and know almost all the songs by heart – because I loved “Mulan” so much, my family bought me a trip to China for my 18th birthday.
Backend developer with an engineering degree in Computer Science from Warsaw University of Technology.
volleyball, rock climbing, programming
I can solve a Rubik’s cube in 18 seconds.
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